Fully Engaged!
A Marketing and Communications Toolkit
for Small Nonprofits
- Are you a small nonprofit organization with a big vision and a small budget?
- Do you need to see better outcomes in terms of the members, volunteers, and donors who are actively involved in your cause?
- Do
you want to know how to use social media and other online tools to
help promote your cause but have no idea where to start?
If so, Fully Engaged! is designed for you!
If you're like most small
nonprofits, you have a big vision for transforming the world... and
limited resources to do so. Your budget probably isn't big enough for a
communications and outreach team, even though that's an essential piece
of community building and activation (including fundraising).
This kit is designed to
solve that problem.
Fully Engaged! is a do-it-yourself system that gives small nonprofits the tools you
need to increase engagement among your supporters quickly and at minimal
cost.
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You'll learn:
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4 essential steps to building an engaged community of supporters
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How
to integrate these steps into your organization even if you don't
have the budget to hire a marketing/communications person
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3 traps that small nonprofits often fall into... and how you can avoid them
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How to create a marketing and communications plan of action and get it off the ground
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How
social media and other low- or no-cost online tools can help to
build and energize your community, and how to use these tools most
effectively
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And much more...
What's in Fully Engaged!
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"The Basics," an e-book, guides you through an organizational diagnostic to help you understand where to focus your marketing efforts; teaches you four essential principles of marketing and how to apply them your organization to increase engagement among your members and supporters. This 31-page e-book is delivered
as a downloadable PDF document.
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Skill Sheets: Eight (8) Skill Sheets designed to show you how to build an online
presence that will get your organization noticed; how to use social media in
the most efficient and effective way; how to set up an e-newsletter; and more. Delivered as a downloadable PDF document.
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Templates and Worksheets: Seven (7) documents that you can download and customize for your organization's needs. These documents will show you how to create a marketing and communications plan tailored to your needs; how to design
effective member surveys; how to write a press release; and more. You can access these templates and worksheets via Google Documents.
Who will benefit from Fully Engaged!
_______________
"...Sections like the one on how to stay sane while using social
media [are]
some of the clearest, most tangible info I've seen on the
subject --
especially the breakdown checklist of tasks. I love that I
could simply take that and
hand it to a team member and say, 'Would you
be willing to do the daily Facebook and Twitter tasks?'
The payoff in ease is worth way more than what you're asking for for this ebook."
~Jesse Wiens, Center for Nonviolent Communication Certified Trainer, ZENVC
_______________
"Clear language, easy to navigate -- this is what winning looks like.
You give people a Marketing & Communication 101 course in a way that is accessible
and presented in a way that anyone can understand.
Perfect for the small/new nonprofit."
~Desiree Adaway, Nonprofit Coach, Consultant, and Community Builder
All this for $30
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GUARANTEE
I stand behind this product 100%. I am confident that the material that I've packed into "Fully Engaged!" will
make a significant difference in your organization's ability to engage
current and potential supporters. If, after you've tried it out for up
to 30 days, you don't feel that your money was well spent, I will refund
your purchase price with no hassles.
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